Newmarket, NH- Zoo Nation has been up & running for 2 weeks. One of their early FaceBook postings was to introduce a contest for ideas to embellish their home party experience, which is called a Zoo-apalooza. The contest was simple.Best idea would win $250.00 worth of personalized Zoo Nation apparel and their signature product—the welcome mat.
“We simply didn’t promote it well and long enough to gain traction,” co-founder Darrell Zwicker said.”Other than immediate family, no one else participated,” D.Zwicker said. So instead of awarding the winnings to their own family, Zoo Nation decided to give $250.00 to one of their grassroot partners, Newmarket Communication Education Partnership.
“This is wonderful news,” says Heidi Chase,Board President, “ we can use every penny we can get to help a great cause right here in Newmarket.”
“Our sole purpose and passion is to raise awareness and money for organizations that support mental illness, developmental disabilities and youth enrichment,” co-founder Sue Zwicker says.
The idea of Zoo Nation is being achieved in a fun and meaningful way that regardless of someone’s unique challenges, it is a concept that all families can relate too.”
Darrell Zwicker notes, “Our signature product is a welcome mat, not to be confused with a doormat. We believe that in many situations what is missing, whether at the home, school or in the community at large is a welcoming presence or welcoming haven that allows the process to begin for individuals to reach their greatest personal potential. The Zoo Nation welcome mats make a statement of support for individual enrichment for all.”
Zoo Nation’s family branding side of the business allows their clients to show their family name in a professional, fun, and different way to help celebrate family events from reunions and vacations to milestones such as starting a family as newlyweds to welcoming a new addition.
“The family personalization is available on t-shirts and welcome mats that can be purchased online. A wider variety of apparel customization such as polos, beach blankets, and fleeces are being tested in the home party environment, or as we call it at Zoo Nation, a Zoo-apalooza, D. Zwicker adds.”
One hundred percent of the profits of Zoo Nation’s signature product, the welcome mat, will be given back into the community, by partnering with local grassroots organizations that typically struggle for awareness and funding.

About Zoo Nation

Zoo Nation is a family owned business founded by Darrell and Sue Zwicker of Newmarket, NH. Zoo Nation focuses on the most important brand in the world – your family brand; also known as your “zoo.” The principal mission of Zoo Nation is; Be different, make a difference, have fun! Zoo Nation’s goal is to be a prominent supporter in organizations that promote the well being of others through individual and family enrichment programs.
Zoo Nation sells quality customizable apparel and accessory products that are both functional and unique in design. One hundred percent of profits from the company’s signature product, the Welcome Mat, will go toward their goal of raising one million dollars to help fund a variety of organizations committed to the health and well being of the communities they serve; with a special focus in the areas of mental illness, developmental disabilities, and youth enrichment. For more information visit: www.zoonation.com

About NCEP

The Newmarket Community Education Partnership (NCEP) originated in 2004 at a kitchen table and was inspired by a series of conversations among local parents who wished to augment the social, academic, and enrichment opportunities for local youth, paying close attention to kids who have limited access to programs that are already offered in the academic and recreational settings in Newmarket, NH. For more information please visit: www.ncepconnectioninaction.org/

Media Contact

Darrell Zwicker | darrellz@zoonation.com| www.zoonation.com | 603-502-4344

Newmarket, NH – Still emerging from the economic downturn one local family has united together, leaving their safety net behind and moving forward with a new business notion that is near and dear to their hearts. With a Company mission statement guaranteed to inspire; Be different, make a difference, have fun! Zoo Nation not only signifies family, but also a greater message of inclusiveness and togetherness.

Darrell Zwicker, co-founder of Zoo Nation left a long time and prominent position within the Oil and Energy Industry to launch a new career path, creating a fresh foundation with his family, to give back to their community.

Sue Zwicker, co-founder of Zoo Nation states, “We are family branding business offering one of a-kind apparel that is created for the individual family. Our sole purpose and passion is to raise awareness and money for organizations that support mental illness, youth development and academic enrichment.” S. Zwicker continues, “Zoo Nation is about family values instilled in both Darrell and I from an early age, that we are now bringing to other families, to unite people and open doors for our community by breaking down barriers.”

Board President of Newmarket Community Education Partnership (NCEP) and Executive Director of The FRIENDS Project, Heidi Chase of Newmarket,says, “People want and need to be part of a bigger community to sustain happiness and meaning in one’s life. The idea of Zoo Nation is being achieved in a fun and meaningful way that regardless of someone’s unique challenges, it is a concept that all families can relate to.”

Darrell Zwicker notes, “At Zoo Nation we feel the most important brand in the world is not multi-million and billion dollar corporations, but your exclusive family brand.” D. Zwicker adds, “Our signature product is a welcome mat, not to be confused with a doormat. We believe that in many situations what is missing, whether at the home, school or in the community at large is a welcoming presence or welcoming haven that allows the process to begin for individuals to reach their greatest personal potential. The Zoo Nation welcome mats make a statement of support for individual enrichment for all.”

Zoo Nation’s family branding side of the business allows their clients to show their family name in a professional, fun, and different way to help celebrate family events from reunions and vacations to milestones such as starting a family as newlyweds to welcoming a new addition.

“The family personalization is available on t-shirts and welcome mats that can be purchased online. A wider variety of apparel customization such as polos, beach blankets, and fleeces are being tested in the home party environment, or as we call it at Zoo Nation, a Zoo-apalooza, D. Zwicker adds.”

One hundred percent of the profits of Zoo Nation’s signature product, the welcome mat, will be given back into the community, by partnering with local grassroots organizations that typically struggle for awareness and funding. Profits will also support larger organizations.

About Zoo Nation

Zoo Nation is a family owned business founded by Darrell and Sue Zwicker of Newmarket, NH. Zoo Nation focuses on the most important brand in the world – your family brand; also known as your “zoo.” The principal mission of Zoo Nation is; Be different, make a difference, have fun! Zoo Nation’s goal is to be a prominent supporter in organizations that promote the well being of others through individual and family enrichment programs.

Zoo Nation sells quality customizable apparel and accessory products that are both functional and unique in design. One hundred percent of profits from the company’s signature product, the Welcome Mat, will go toward their goal of raising one million dollars to help fund a variety of organizations committed to the health and well being of the communities they serve; with a special focus in the areas of mental illness, developmental disabilities, and youth enrichment.

About Newmarket Community Education Partnership (NCEP)

The Newmarket Community Education Partnership (NCEP) originated in 2004 at a kitchen table and was inspired by a series of conversations among local parents who wished to augment the social, academic, and enrichment opportunities for local youth, paying close attention to kids who have limited access to programs that are already offered in the academic and recreational settings in Newmarket, NH. For more information please visit: www.ncepconnectioninaction.org

About The FRIENDS Project

The FRIENDS Project endeavors to combat the social isolation that many people with disabilities experience. FRIENDS does this through an integrated approach that promotes inclusion practices. While keeping inclusion practices in the forefront, FRIENDS also recognizes, encourages and promotes a variety of relationships in many settings. FRIENDS believes that accessible activities that address the needs of people with disabilities need to be facilitated in order for more choices to be available. For more information please visit: www.friendsproject.org

Media Contact

Darrell Zwicker | darrellz@zoonation.com | (603) 292-6944